Frontrowpass

Masha and Yana are always on the pulse of new collections, brands, and projects to bring you the latest in the channel! Today, we're introducing TRIMPOL — a fresh Russian label turning heads. Their pieces are crafted from premium materials, and the silhouettes? Flawlessly designed to accentuate your shape. Our top pick? The maxi dress with chest ties — pure elegance. The brand also runs a channel of their own, where the team shares updates and behind-the-scenes insights from the fashion world.

Emma Chamberlain shares behind-the-scenes moments from her Lancôme shoot As a reminder, Emma recently became the brand's ambassador

The most charming TikTok trend straight from the closing credits of our childhood Across TikTok, a nostalgic wave is reviving the golden era of DreamWorks, Disney, and Pixar — the viral “grumpus dance” trend has racked up tens of millions of views! You know the moment: right after the final scene, when the grumpiest, most gruff character suddenly bursts into an awkward, cartoonish, utterly delightful dance Set to Meghan Trainor’s Better When I’m Dancin’, users are compiling these iconic scenes — and algorithms seem hopelessly in love with nostalgia. Special shoutout to the fifth video: a full chronicle of these unforgettable dances, from Zootopia to Toy Story If you needed an excuse to rewatch animation’s golden classics — here it is, dancing, smiling, and just a little clumsy #trends@frontroww

Editors dropped by RA’MEN LAND on Bolshaya Serpukhovskaya — a fresh new space tucked inside a three-story mansion in central Moscow. Let’s be honest, we were blown away from the start: a photo booth greets you at the entrance, and inside, there’s even a dedicated ichiraku room for hands-on workshops on rolls, noodles, ramen, and mochi. As for the menu, go straight for the desserts — think giant mochi Mont-Blancs and anime characters brought to sweet life. We were especially charmed by Jiji from Miyazaki’s *Kiki’s Delivery Service*. And as a festive twist, they’ve launched a holiday-themed Mont-Blanc shaped like a beautifully decorated Christmas tree 🥹🤍 Shoutout to the themed rooms — there are five, each with its own distinct vibe (we even got a mini tour). Perfect for big group hangouts! Oh, and don’t miss their New Year’s chat-bot game — until January 15, you can earn loyalty card bonuses with every order at their venues. Here’s a solid tip for your January plans: 📍 23 Bolshaya Serpukhovskaya

The main Inamorata site is already heating up — Emrata just dropped fresh snapshots of her new swimwear collection 🧡🍊 This season, she's embracing warm-toned prints that pop. The website now features new sets, perfectly paired with pieces from past collections. New arrivals start at €190. She. knew. how to sell.

Weekend vibes: the most stunning and captivating TikTok gems we’ve discovered 🤓🥺 Don’t forget to react — let us know which ones you love!

Did you know that Sailor Moon creator Naoko Takeuchi was inspired by more than just anime and manga? Fashion runways played a big role too. Her characters often wore looks strikingly similar to real runway pieces, and Naoko herself was a regular at fashion shows. The brand references are everywhere once you start looking: Usagi’s tall boots echo the futuristic flair of André Courrèges, while Minako’s headpieces and evening gowns clearly nod to early Christian Dior aesthetics. And let’s not forget the actual collaborations. In August 2019, Uniqlo launched a UT T-shirt collection featuring Sailor Moon characters, with 12 exclusive illustrations by Naoko. Then in October 2024, Jimmy Choo released its second co-branded footwear and accessories line inspired by the iconic series. Photo: netflixnmovies

french music playing

Did you also feel like an entire month of summer slipped by in just one day? Masha’s sharing a quick recap on this weekend, rounding up all of June’s looks in one post. You can find the full breakdowns in my blog, marydrem—but between us, I haven’t even posted some of these photos yet. Let me know which outfit was your favorite, and drop your own monthly looks in the comments 🥨🧇🥛 #редакторы@frontroww

ad Guess, 1996

Today we came across a fascinating project: eco-friendly clay houses featuring elements made with a 3D printer. Designed by architect Mario Cucinelli and TECLA robotics

Hmm! Rhode is already warming us up for their next big drop. Get ready—this summer, the brand’s lineup is expanding… with BLUSH! 💄 We’re already on the edge of our seats for all the details. 👀

Leonardo DiCaprio also decided not to stress too much… One more mask like that at this party, and the admins will start getting mad. Bring on the epic costumes 🫵🏻🫵🏻🫵🏻